The CEO of a big German game publisher is fed up with fanatics, and he doesn’t pull the blows: he doesn’t want their money or their customs. Hell, he doesn’t even want to see their faces.
Stefan Marcinek, the founder of Assemble Entertainment, issued a direct and unqualified statement against hate characters in the gaming industry and the world at large, clarifying the moral and ethical boundaries of his organization with a statement that is still surprisingly rare in the gaming business.
Marcinek, who founded Tropic The publisher Kalypso Media in 2006 before creating Assemble in 2016, is at the forefront of the development of German games, in particular through its organization of the German-speaking conference GermanDevDays (GDD). He loves to play games, Formula 1 and pets. He is also an openly gay man: Marcinek has a committed relationship with her husband, whom he married in 2019, for 21 years.
For the most part, he said, his industry supports people like him, has “his heart in the right place” and is filled with people who are “really open-minded”. But which ones are not? Well, he doesn’t want them near his organization – something he says clearly in a wide strip of 113 words against “idiots”, or more accurately (and poetically), “despicable defecation holes.”
Marcinek said, “If you’re one of those people who can’t accept others because they don’t fit your worldview, because they’re gay, lesbian, bi, trans or queer, who people with a skin color, religion or ancestry than hers as foreign or abnormal, who does not support or even insults them in any way, or who is incapable of respecting women and is violent; who votes for disgusting and inhuman “parties”, supports them, sympathizes with them or is active as a politician for them (yes, I’m talking mostly about the [Alternative for Germany] in Germany), then I want it to be perfectly clear: I don’t want you as a customer!
He went on to say that anyone who fell into these categories was not welcome to any of the Assemble events or conferences, either as a visitor or as a speaker. Marcinek said that if they wanted to buy one of his company’s games, “don’t do it,” and if they’ve already bought one of his company’s games and can still return it, “do it. ! “
While Marcinek is well aware that some may say his statement will mean his position will see his company sell fewer games, he added: “[L]and I am telling you a little secret: you are not the center of this universe nor of our bank balance. There are over seven billion people in this world, and therefore enough customers with their hearts in the right place. “
It is an admirable position to take: a position that will no doubt be greeted with support and dismay. It also coincides with the growing allegations against Activision Blizzard and its treatment of women and people of color in its workplace – a case that will most certainly highlight the darker side of the industry.